Paddle announces Paddle Billing API set for SaaS companies
By Gloria Methri
Payments infrastructure provider Paddle has announced the launch of Paddle Billing, a new set of APIs and features that will help businesses upgrade their billing capabilities, increase revenue and retain more customers.
The launch of Paddle Billing is in line with the company’s core Merchant of Record (MoR) offering, as it introduces new developer-friendly features and tools to deliver a more seamless, flexible experience to its 4,000 customers.
The announcement comes as the PayTech marks another milestone, processing over $1 billion in payments annually, within 11 years of establishment.
Paddle Billing brings a range of enhancements and functionality improvements designed to help SaaS companies grow sustainably. Through a new set of developer-friendly APIs, Paddle’s customers will be able to integrate the platform into their payments stack easily and take advantage of new features.
These include more ways to accept and manage payments with less friction, tailored billing plans for different customer segments, and hyperlocalised payments.
While reducing costs and increasing efficiency for SaaS businesses, Paddle Billing also improves the developer experience by prioritising frictionless integration and total customisation. It also offers developers the simplest route to hybrid billing, which allows SaaS companies to charge for subscriptions via credit card and invoice.
Jimmy Fitzgerald, CEO of Paddle, said, “Our priority at Paddle has always been to turn payments into a true growth lever for SaaS businesses, which is why we are enhancing our Merchant of Record offering and making it easier than ever for sellers to integrate into our platform with the launch of Paddle Billing. This is our simplest, most customisable, and most developer-friendly offering to date and we’re excited to see the impact it can have on our customers to help them reduce churn and drive growth.”
Christian Owens, Founder, and Executive Chairman of Paddle, added, “The fact we are now processing $1 billlion in payments annually on behalf of our sellers is a great endorsement of our Merchant of Record model and demonstrates the value that we can deliver for our customers. There is still much more we can do, however. The opportunity within SaaS remains vast and the launch of Paddle Billing marks the start of another exciting chapter for the company and the next phase of growth for our business.”
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