Cashfree Payments enables delivery app Zepto to provide a secure checkout experience
By Leandra Monteiro
Cashfree Payments is enabling Zepto, an e-grocery company, to offer a secure and fast checkout experience to its customers using Cashfree Payments’ Payment Gateway.
Cashfree Payments’ Payment Gateway API has been integrated into Zepto’s mobile app to enable a faster checkout experience for customers. enabling them to select any preferred mode of payment such as UPI, debit card, credit card, net banking etc. Zepto uses the UPI intent flow offered by the Payment Gateway – an integration type that automatically shows all the UPI apps, like PhonePe, Paytm, Google Pay etc. already installed on the customer’s mobile app.
Customers can choose the UPI app of their preference; the amount gets auto filled and customers can make the payment by entering the UPI PIN and completing the payment. The UPI intent flow greatly enhances the speed of UPI transactions as well as the success rates and is the most secure and reliable way of offering UPI payments for businesses.
Cashfree Payments supports Zepto’s mission of delivering groceries within 10 minutes by providing faster checkouts. It also provides 24*7 tech support which helps the hyperlocal company remain customer-first. Moreover, Zepto is also helping customers with faster refunds to the linked bank account of customers, in case of UPI payments using Payouts, the API banking solution by Cashfree Payments.
Reeju Datta, Co-Founder, Cashfree Payments said, “As a payment platform our focus is on providing the best checkout experience to customers and the highest transaction success rates for our partner businesses at affordable pricing. It gives us immense pleasure that our effective solutions are enabling efficient payment experiences for millions of Zepto customers and are contributing to the growth journey of distinctive businesses like Zepto.”
Amritansu Nanda, Chief Marketing Officer at Zepto, said, “As a service that prioritises convenience, our association with Cashfree Payments enables a seamless payment experience. With digital payments becoming ubiquitous, Zepto will continue to make this experience on the app safe and smooth.”
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