YES BANK premiers ‘ONDC Network Gift Card’ offering for Indian consumers

By Gloria Mathias

YES BANK has announced that it has initiated to issue an ‘ONDC Network Gift Card’. This marks a transformative shift in the way India shops and aims to revolutionise the shopping experience for Indian consumers.

The ONDC Network Gift Card, issued in partnership with Open Network for Digital Commerce (ONDC), is at the forefront of democratising digital commerce. Unlike traditional gift cards, this groundbreaking concept empowers customers to utilise the gift card for purchasing products from any brand and any seller across a wide array of segments, including food, fashion, handicrafts, electronics, home essentials, health, and wellbeing.

The ONDC Network Gift Card is open for sponsorship and utilisation by corporate and individual customers, enabling them to extend thoughtful gestures to their customers, employees, or for their loved ones. This innovative card leverages the robust Rupay network and offers the flexibility to load up to Rs. 10,000/-

Ajay Rajan, Country Head – Digital & Transaction Banking, YES BANK said “At YES BANK, it is our constant endeavour to leverage on technology to bring forth solutions that provide customers as well as clients with a rewarding banking experience. We are delighted to be the first bank to partner with ONDC to introduce this specially curated Network Gift Card that offers customers the flexibility to choose from a wide array of products from across segments.

Being a pioneer in digital acceleration, our focus is on creating a robust digital infrastructure for business and commerce. With the launch of the ONDC Network Gift Card, customers can enjoy an unrestricted shopping experience during the ongoing festive season.” added Rajan.

YES BANK is a full-service commercial bank providing a complete range of products, services, and technology-driven digital offerings, catering to retail, MSME, and corporate clients. The Bank operates its investment banking, merchant banking, and brokerage businesses through YES SECURITIES, a wholly-owned subsidiary of the Bank.