Gojek integrates with the DBS Paylah! platform
By Edil Corneille
DBS Bank and Gojek have announced today that over 1.7 million DBS PayLah! users will now be able to book and pay for their Gojek rides directly through the PayLah! platform. The move will provide more convenient access to transport services and boost the adoption of digital payments.
“Consumers can fully appreciate the importance of digital payment options especially as we recover from the Covid-19 pandemic, with personal hygiene and safety now being prioritised highly. This is evident from the exponential increase witnessed in the adoption of our digital banking and payments services,” said Shee Tse Koon, DBS Singapore Country Head.
“Ride-hailing is among one of the most frequently used services by our DBS PayLah! users. Allowing them to now conveniently book and pay for their Gojek rides via PayLah! further enhances their user experience as there’s no need to toggle between apps. The integration also enables us to better engage PayLah! users via our large range of services and personalised offers curated just for them, to help serve their everyday needs.”
In a press release, it was mentioned that the adoption of digital payments for ride-hailing continues to grow with Gojek’s daily ride-hailing transactions paid for in cash dropping from 35 per cent to 30 per cent from mid-2019 to mid-2020. According to Gojek, education institutions are common destinations among commuters who continue to choose to pay for their rides in cash.
“These commuters are likely tertiary students who receive their monthly allowance from their parents in cash,” explained Shee. “We are working with several tertiary education institutions on a financial literacy curriculum, where we teach students financial planning concepts and fundamentals of digital payments via our NAV Planner. This has helped, and will continue to help, shift the traditional cash-based approach so that more students can make use of digital payments.”
Lien Choong Luen, General Manager of Gojek Singapore added, “The integration of a Gojek tile in the DBS PayLah! app is timely and benefits users of both PayLah! and Gojek. Not only will it facilitate more convenient access to our ride-hailing service, it also strengthens the use of cashless payments among our commuters, which is key as we adapt to a new way of living where hygiene, health and safety have become paramount. To create a safer ride environment, we have been encouraging customers to use contactless payments and providing complimentary car sanitisation services to driver-partners. We look forward to working with DBS – which has been a valued strategic partner – to find new ways to support and delight our users.”
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