Affirm expands BNPL partnership with Shopify to Canada & beyond

By Gloria Methri

Affirm and Shopify have announced an expanded multi-year agreement, solidifying Affirm as the exclusive pay-over-time provider for Shop Pay Installments in the U.S. The renewed partnership also extends this exclusivity into Canada, Shopify’s home market, and sets the stage for future global expansion, with plans to launch in the U.K. soon.

“Given the success of our long-standing partnership with Affirm in the U.S., bringing them to our merchants internationally is a no-brainer,” said Kaz Nejatian, COO of Shopify. “Affirm’s premier technology, world-class team, and commitment to transparency make them a natural fit to continue supporting merchants in the Shopify ecosystem, and we look forward to bringing this same value to our merchants in Canada, the U.K., and beyond.”

Over the coming months, eligible Shopify merchants in Canada will be able to offer Shop Pay Installments powered by Affirm at checkout seamlessly. Approved customers will be able to choose from customised biweekly and monthly payment plans, with rates as low as 0% APR, term lengths up to 24 months, and no late or hidden fees.

“Five years ago, Shopify and Affirm teamed up to create a bespoke payment solution that helps all kinds of businesses thrive by giving their customers more choice and flexibility,” said Max Levchin, Founder and CEO of Affirm. “Since then, millions of consumers in the U.S. have relied on the value Shop Pay Installments offers, and we’ve heard from merchants all over the world who are clamouring for the growth potential it provides. We’re excited to deliver on that promise and continue our international expansion.”

Since its launch in 2021, Shop Pay Installments has been rapidly adopted, with millions of consumers using the payment option across Shopify’s extensive merchant network in the U.S.