Trust Bank rolls out supplementary credit card with instant issuance
By Delisha Fernandes
Singapore-based Trust Bank has announced the launch of its supplementary credit card, providing a real-time and fully digital experience for its customers.
Until now, paper-based applications, customer signatures and lengthy approval processes have been the norm in the market. Trust enhances this by creating a real-time and fully digital customer experience. As easy as sending a message to a friend, the principal cardholder invites the supp cardholder through the Trust App.
The Trust Supp Card doesn’t just innovate by creating an easy sign-up. Many offerings in the market don’t allow supplementary cardholders to view their spending and rewards in real time. Not with Trust – our customers see their transactions and Linkpoint rewards in their App in real-time.
The Trust Supp Card also provides easy control of the spending limit. The primary cardholder can manage this real-time in-App, giving complete control and transparency. To round out the digital experience, Supp Card holders can instantly switch between their Trust Savings Account and Supp Card using the Trust App to choose which account transactions are charged to.
Jazreel Yeo, Cards Specialist at Trust, said, “Existing supplementary card products in the market were outdated, and there was an opportunity to improve user experience significantly. We designed it around the needs of our customers and are very excited to see how they use their Supp Cards.”
Dwaipayan Sadhu, Chief Executive Officer of Trust, said: “We are delighted to launch Singapore’s first fully digital supplementary credit card. Many of our customers have asked for this product, and we hope that our innovative, digital version will give many people access to the benefits that Trust brings to many people’s daily lives.”
IBSi Daily News Analysis
June 09, 2023
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