Paysafe and Amelco partner to serve U.S. sportsbooks with expansive payments services

By Pavithra R

Paysafe, a leading integrated payments platform, has announced partnering with Amelco, a provider of white-label turnkey solutions for the global gaming industry.

Under the partnership, Amelco will integrate Paysafe’s payments technology into its player account management platform to provide U.S. sportsbook clients with a complete suite of traditional and alternative payment methods through a single streamlined interface.

Founded in 2006, Amelco is a leading provider of sports betting platforms for global tier 1 operators. The firm has steadily grown its presence in the global gaming space, deploying its first sportsbook in 2010 and launching its multi-tenant white label sportsbook in 2017. During the past two years, the company expanded into the U.S. regulated market, receiving its New Jersey software supplier license in 2018, followed by entry into Colorado, Indiana, Pennsylvania, Michigan, and Tennessee.

To support its international expansion, and to reinforce its status as a leading provider of turnkey solutions, Amelco will leverage Paysafe’spayments technology to facilitate transactions for its clients within the U.S. online sports betting market. Operators that adopt the Amelco platform can offer their customers a complete range of deposit and withdrawal options tailored to their specific needs. These include credit or debit card, processed through Paysafe’s payment network, its Skrill digital wallet, Paysafe’s eCash services such as Paysafecard and additional third-party solutions.

“Our partnership with Amelco represents an important opportunity for Paysafe to expand our footprint in the U.S. iGaming and sports betting space and reflects the importance of developing cutting-edge solutions for the market’s player account management systems. We look forward to collaborating with their team, providing guidance on best practices and working to deliver a reliable and secure customer payment experience,” said Gregory Kirstein, Director of Business Development for iGaming at Paysafe.

Paysafe will also support Amelco with advanced reporting and analytics tools for the monitoring of transactions and individual payment methods to optimize payment acceptance, as well as bolster security to protect player and partner data, respectively.

“We’re very happy to be working with Paysafe to provide our U.S. sportsbook clients and their respective customers with a broad selection of integrated payment options, along with the flexibility to add new methods as needed. As Amelco continues its U.S. expansion, it is important that we establish partnerships that help us meet the need for trustworthy turnkey solutions, which is something that Paysafe is uniquely equipped to provide from a payments perspective,” said Brandon Walker, Head of USA at Amelco.