PayPal introduces the complete POS solution, PayPal Zettle in the U.S.

By Pavithra R

Paypal Holdings has announced the launch of PayPal Zettle in the U.S., a digital point-of-sale solution that enables small businesses to sell across in-person and online channels seamlessly.

The launch comes at a time when there has been a historic shift in consumer behavior towards digital and omnichannel commerce, and businesses need to adapt to meet their customers wherever they are. 

Through PayPal Zettle, Paypal offers an integrated solution that enables small businesses to accept a range of payments in-person with the Zettle card reader and helps them start selling online, manage sales, inventory, reporting and payments across channels all in one place. The POS solution also enables businesses to leverage PayPal’s suite of payment and commerce solutions from invoicing to PayPal’s Business Debit Mastercard. 

By partnering with PayPal for both in-person and online commerce, small businesses can offer their customers increased payment options, including credit and debit cards, PayPal and Venmo QR Codes, popular digital wallets and access to PayPal’s business lending solutions. All in-person and online sales can be easily viewed and managed through a business’s PayPal business account, and businesses will have access to their funds typically within one day.

“Consumers want seamless and integrated digital experiences no matter where they shop. As a result, small businesses need access to omnichannel payment and commerce tools to help them effectively compete and meet their customers wherever they are – in-person, online and in-between. We believe in the power of small businesses, and we will leverage PayPal Zettle to better serve in-person businesses and enable them to go digital seamlessly,” said Jim Magats, SVP, Omni Payments, PayPal. 

The solution also offers interoperability through PayPal’s vast partner network. This means businesses can easily link their PayPal Zettle accounts with their preferred e-commerce, accounting and point-of-sale partners. The POS solution is already integrated with a range of partners, including BigCommerce, Lightspeed, QuickBooks Online and SalesVu, and will be merging with additional partners in the coming weeks and months. 

Small businesses like Speakcheesy, The Bullpen and Windybush Hay Farms are already experiencing success using PayPal Zettle in the U.S. Businesses can purchase PayPal Zettle card reader for $29, with additional readers available for $79. The transaction rate in the U.S. for card processing is 2.29% + $0.09 cents at launch, and PayPal and Venmo QR Code transactions will be 1.9% + $0.10 cents via PayPal Zettle.