Network International boosts digital payments in Egypt

By Delisha Fernandes

Network International announced the launch of its new ‘direct-to-merchant’ service offering under its Network Pay brand to promote financial inclusion and greater digital payment penetration in Egypt.

The Network Pay service simplifies payments for merchants, enabling them to accept electronic payments through different channels, including both physical and digital, providing a fast, secure, and convenient way to make transactions.

The new payment solution includes a full suite of services, including POS, E-commerce and softPOS, and provides additional services like equal payment plans with banks and loyalty programmes with FinTechs, including ZEAL and ValU.

Andrew Key, Group Managing Director – Acquiring at Network International, said, “With attractive demographics and a growing addressable market for digital payments, Egypt is a key growth accelerator for Network. Over the years, we have established ourselves as a leading acquirer in the UAE and Jordan and are quickly expanding our expertise to the Egyptian market. It is our endeavor to tap into the growth opportunity the country presents whist supporting the Central Bank of Egypt’s (CBE) strategy towards turning into a cashless economy and Egypt Vision 2030.”

Andrew Key added, “As a brand that cares deeply about driving financial inclusion in developing markets, we are looking to empower Egyptian merchants while delivering the benefits of convenience, increased security and accessibility.”

Ahmed Samir, Regional Managing Director- Acquiring, Egypt at Network International, said, “We are delighted at the overwhelming response we have received for our new payment services in Egypt in such a short span of time. NetworkPay  has been at the forefront of driving digital payments acceptance and broader financial inclusion in Africa. With the introduction of network pay we strive to significantly boost Egypt’s economy by making payments more accessible to all.”