JumiaPay and Contact Creditech partner to expand access to financial services in Egypt

By Edlyn Cardoza

Jumia, one of the leading e-commerce platforms in Africa, and Contact Creditech, the consumer financing arm of Contact Financial Holding, announced a collaboration to launch a new group of financial services for consumers in Egypt.

“I am proud today of this partnership with Jumia and JumiaPay as a partner in success, especially since we share the same goal, which is that the customer always comes first. Through this partnership, the needs of the platform users will be met, whether they deal with the banking system or not,” said Saeed Zater, CEO of Contact Financial Holding. “What sets Contact apart is the fast response to all the customer’s financial needs and providing services in simple ways, which contributes to facilitating the workflow and serving the customer to the fullest extent, and this comes from our extensive experience in the field of financing in Egypt, which began more than 20 years ago.”

This partnership will enable Jumia to offer different payment methods to simplify the buying process and create a variety of financial solutions for the customers of both companies.

“We are proud of our leadership in the Egyptian market, as Jumia and JumiaPay are always striving to provide unprecedented services to their customers, whether existing or new and through our strategic partnership with Contact Creditech, we will help our customers to have a new and improved purchase experience, especially since Contact financing services will be available to all Jumia customers, regardless if they are current customers of Contact or not, indicating that Jumia always seeks to meet all the needs of its customers through one platform and that it is necessary to continuously develop the services available to ensure a unique experience for customers, which brings us to our agreement today with Connect,” said Abdellatif Olama, Vice President of JumiaPay, Egypt.

This is why Contact Creditech has worked on several axes to keep pace with recent changes, and these axes include strategic partners at all levels in various fields to allow the use of digital credit assessment based on artificial intelligence technology and linking the multiple systems of success partners to achieve the best customer experience.

“At Contact Creditech, we always strive to find financial solutions that are in line with customer needs and, at the same time, give the best customer experience. Through this partnership, we will provide all Jumia customers with financial solutions aimed at enabling customers to complete the purchase process with ease using the latest technological solutions in the field of consumer financing, which will help increase purchasing power,” said Ahmed Samir Kamel, Managing Director of Contact Creditech.