Finance House rolls out ‘Forsa’ credit card for Emirati citizens

By Delisha Fernandes

Finance House, a financial institution in Abu Dhabi, has launched its revolutionary credit card, “Forsa.” This significant move aims at transforming the credit card offerings for UAE nationals.

With the introduction of Forsa, UAE nationals gain the unprecedented opportunity to consolidate their credit card debts into a single card, unlocking substantial savings on interest rates paid on other credit cards with flexible repayment options.

TK Raman, CEO of Finance House said, “With the launch of the Forsa Card, we are committed to empowering UAE nationals with unprecedented savings on their credit card interest. The launch of Forsa showcases our commitment to the financial wellbeing of UAE Nationals by merging affordability, convenience, and empowerment. The Forsa Card is poised to drive strong traction among UAE nationals seeking relief from the expensive debt accumulated on their credit cards.”

With potential savings on credit card interest rates going up to 70%, individuals can also enjoy monthly credit card payments reduced compared to any other credit card. Unlike the standard 5% minimum repayment, the new Forsa offers flexible repayment options with a minimum repayment rate of just 2%.

This feature is especially beneficial to customers who want to effectively manage their finances, repay the debt at lower interest and ultimately achieve their financial goals. By consolidating credit card debts into a single card, UAE nationals can bring relief to their monthly burden through a combination of lower interest and monthly repayment.

Fahd Bin Amjad, Head of Consumer Financial Services Finance House said, “High Credit Card interest rates easily compound debt, leaving many with large financial burdens. We believe with Forsa, we are offering a solution to pay off expensive debt at the lowest rate in the market combined with the most affordable repayments. It is designed to discipline repayments while freeing up cash to relieve our customers from the monthly recurring expenses.”