EML powers REPX’s digital payments products for soccer fans in England

By Puja Sharma

EML expands its sports-related digital footprint through REPX’s exclusive partnership with the Italian football team AS Roma.

EML payments has backed REPX’s innovative digital and physical payment product for fans in Europe of the Italian Serie A TIM soccer team, AS Roma.  The General Purpose Reloadable (GPR) virtual and physical cards for the team’s fanbase across Europe set the scene for a host of exclusive experiences for cardholders with behind-the-scenes privilege experiences.

EML provides an innovative payment solutions platform, helping businesses all over the world create awesome customer experiences. Wherever money is in motion, our agile technology can power the payment process, so money can be moved quickly, conveniently, and securely. It offers market-leading program management and highly skilled payments expertise to create customizable feature-rich solutions for businesses, brands, and their customers.

”EML’s thrilled to enable REPX to deliver a technologically advanced product to AS Roma as a platform to help reward supporters for years of loyalty across Europe,” said Nikki Evans, CEO Europe at EML.

REPX is a FinTech revolutionizing traditional banking by combining technology and the passion of billions of fans worldwide with Social Media. It allows sports teams, celebrities, influencers, brands, and iconic cities to innovatively connect with fanbases through exclusive co-branded prepaid cards, debit cards, and digital products. The firm’s portfolio of partners and brands creates maximum engagement of the social generation through electronic payments.

”AS Roma cardholders can enter a world of unique experiences allowing interactions with their favorite team, with access to exclusive offers and news about merchandising, tickets, invitations to VIP events, and even meetings with their adored football stars,” explained Ian Clowes, CEO at REPX.

An accompanying app lets AS Roma fans easily order a card and allows the team to connect with its growing followers innovatively, encouraging increased engagement levels.

Recent engagement between football and FinTech are:

Astropay the global online payment solution, has strengthened its partnership with Burnley Football Club by becoming Burnley FC Women’s front-of-shirt sponsor for the remainder of the 2021/22 season and sponsoring the newly installed dugouts at Turf Moor.

The strategic partnership was established at the beginning of the 2021 Premier League campaign, with AstroPay becoming Burnley FC’s official sleeve sponsor. The new partnership with the women’s team further strengthens the company’s positive relationship with the club.

FinTech Sokin announced that it has been selected by Everton Football Club as their Official Global Payments Partner. The multi-year agreement sees Sokin further boost the Blues’ growing partnership portfolio. FinTech’s partnership with Everton will see them strategically support the club’s FX and payments needs through its global platform.

Laybuy, a Buy Now, Pay Later provider announced a partnership with Manchester United to offer a new and interest-free payment option to help customers buy merchandise and show support for the club. Laybuy, via collaboration, aims to make football more accessible to fans across the UK.

Digital payments company Skrill announced that Leeds United has selected it as its Official Partner. Skrill, part of the payments platform Paysafe,  is also set to become a live payments option on Leeds United’s international online store. The firm, Skrill stated that the new sponsorship supports its activity in the UK and promote its popular services such as the Skrill prepaid card, the option to buy and sell cryptocurrencies, and Skrill Money Transfer, which allows people to send money abroad at competitive rates.