Affirm & Adyen bring Flexible Payment Options for Merchants and Platforms
By Gloria Mathias
Affirm Holdings, Inc. has expanded its partnership with Adyen, the global financial technology platform. The expanded partnership makes Affirm the first Buy Now, Pay Later (BNPL) provider to support Adyen for Platforms, an end-to-end payment solution for platform businesses. It brings more payment options to Adyen merchants in Canada.
Launched in November 2020, the partnership between Affirm and Adyen began by making Affirm available to eligible Adyen merchants in the U.S., online as well as in-store, through Adyen’s physical payment terminals.
With the expanded agreement, Affirm will be available to Adyen for Platform customers, including peer-to-peer marketplaces, on-demand services, crowdfunding platforms, and more. Additionally, Adyen merchants in Canada will access a broader range of Affirm’s offerings, delivering monthly instalments alongside the existing biweekly payment option.
“Adyen is committed to delivering best-in-class payment experiences that help our global merchants drive growth and better serve their customers. That is why we’re excited to expand our partnership with Affirm, enabling Adyen for Platforms customers to offer this payment method,” said Davi Strazza, president of Adyen North America. “The opportunity for platforms to embed payments and financial services is incredible; a $185 billion market opportunity for SaaS platforms, according to our research with Boston Consulting Group. Together with Affirm, we’re unlocking greater flexibility for consumers across the U.S. and Canada.”
“At AffiniPay, we are relentlessly committed to providing the latest innovative technology to drive outstanding outcomes for our customers,” said Dru Armstrong, Chief Executive Officer of AffiniPay. “By partnering with market leaders like Adyen and Affirm, we are able to exceed expectations for our customers continuously.”
“Adyen has built a powerful platform to help businesses drive growth all around the world,” said Wayne Pommen, Chief Revenue Officer of Affirm. “Deepening our partnership with Adyen and continuing to build out an unparalleled network of payment partners will further expand Affirm’s reach so that more consumers, merchants, and platforms can benefit from our honest financial products.”
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