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4 Brazilian companies disrupting the insurance market

By Pavithra R

December 29, 2020

  • Azul Seguros
  • Brazil
  • Minuto Seguros

Digital transformation and the rise of emerging technologies are making organizations adapt to survive. The insurance market is no exception, thanks to the pace of innovation. Customers have greater demands in today´s world.

The insurance market in Brazil is complicated and very unfriendly. The article list 4 Brazilian InsurTech companies disrupting the ecosystem.

Youse Seguros

Launched in 2015,  Youse is a 100% digital insurance platform, with the proposal of making available the sale of 100% insurance online, without the use of intermediaries and through its application. It is a registered brand and an online insurance sales platform of Caixa Seguradora: a company that takes care of the lives and assets of more than 10 million people in Brazil, registered with SUSEP under case number 5631.

The firm offers personalized insurance policies in a matter of minutes through website or mobile, 24 hours a day, 7 days a week. The brand carries continuous innovation in its DNA to offer protection and well-being to its customers with technological and simple solutions. Besides offering car, home and life insurance 100% online, Youse empowers your customer by letting them choose how, when and where to take out their insurance.

Azul Seguros

4 Brazilian companies disrupting the insurance ecosystemThe Brazilian firm Azul Companhia de Seguros Gerais (Azul Seguros) was created in 2004 by Porto Seguro S.A. after acquiring the Brazilian unit of Axa Seguros. The firm offers its customers and business partners simple solutions, with competitive prices, while maintaining the quality of services and assistance.

The insurance company is specialized in the automobile segment and aims to promote insurance inclusion by attracting new consumers, mainly through its Azul Auto Leve and Azul Auto Roubo products.



Minuto Seguros

Established since 1993, Minuto is among the largest auto insurance broker in the country and the largest in the online segment. Insurance brokers mediate the relationship between policyholders and insurers, providing advice so that everything present in the contract is fulfilled.

The firm offers a broad selection of insurance products, including car, home, travel, life, dental, health, rent, electronics, school, pension, engineering risks, and more. Its platform backs individuals and businesses to find and purchase policies online through a user-friendly website that assist in searching for personalized quotes free of charge, enabling clients to get the freedom of research and choice backed by insurance consultants who guarantee to fulfill the personal interests.

Liberty Seguros

The Liberty Brasil Group, a member of the Liberty Mutual Group, one of the largest global conglomerates in the insurance sector and is focussed on offering the best experience for its customers and policyholders. Liberty Seguros has been operating in the Brazilian market since 1996. It is part of Liberty Mutual, founded in 1912 in Boston, in the United States. In Brazil, the company has more than 1.5 million policyholders in the segments for individuals and companies.



ALSO, READ: Cool FinTech Report by IBS Intelligence 

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