10x Banking & SunTec Business Solutions to deliver tailored banking capabilities
By Gloria Mathias
10x Banking, the cloud-native core banking platform, has partnered with SunTec Business Solutions, the relationship-based pricing and billing provider. The partnership will enable banks to offer personalized and contextual products, services and offers to their customers in corporate, SME and retail banking.
As customer preferences and demands continue to evolve, the global partnership forms part of 10x and SunTec’s mission to deliver flexible, tailored banking capabilities to large and medium-sized financial institutions and help them strengthen their customer relationships.
The partnership expands the capability of 10x’s newly launched meta-core banking platform to address one of the banking industry’s most immense opportunities—personalization. Banks can enhance their relationships and customer satisfaction by contextually tailoring multiple products and services based on customers’ banking activity. By embracing this opportunity, banks can strengthen customer loyalty and react automatically to customer needs with enterprise-grade technologies and integrated data systems.
Through a partnership with SunTec, 10x will help large financial institutions worldwide move beyond the restraints of legacy technology and obtain real value from transformation. This will not only benefit the bank’s commercial success but also ensure customer satisfaction with genuinely personalized and contextual products.
Matt Mills, Chief Revenue Officer at 10x Banking, said, “Banks are looking for ways to modernize their technology stacks and provide information that can offer bespoke product solutions across client bases.”
By sitting atop siloed technology stacks and core technology, SunTec’s Product, Offers, and Pricing Platform, SunTec Xelerate, enables communication between systems, using granular data to predict and offer tailored financial products to customers. In doing so, 10x’s banking clients can gain a holistic view of their customer needs and provide hyper-personalized product bundles and offers to drive real value and increase customer acquisition, retention, and loyalty. Together, the 10x banking platform and SunTec Xelerate can automate the whole customer lifecycle, mitigate revenue leakage, control risks, and strengthen the commercial position through cross-selling and upselling.
Amit Dua, President of SunTec, said, “We’re excited to bring our proven Product, Pricing, and Proposition solution to the strategic partnership with 10x’s enterprise-grade offering. Leveraging our extensive experience of serving over 150 customers across 45 countries as well as 10x’s expertise, we look forward to the transformative impact of this collaboration.”
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