Channel evolution signals new era in cybersecurity services

By Parth Prabhudesai

The planned expansion of the Channel Zone at Infosecurity Europe in 2026 reflects a deeper structural transformation in the global cybersecurity market, where partner-led delivery and managed services are becoming central to enterprise security strategies.

Scheduled to take place from 2–4 June 2026 at ExCeL London, the event’s decision to scale its Channel Zone follows strong engagement in 2025, when more than 3,000 channel-focused participants attended. The expansion is not merely a logistical upgrade but a response to sustained demand for ecosystem-driven security models.

According to event organisers, 99% of organisations now consider channel partners—including managed service providers (MSPs), value-added resellers (VARs), and system integrators—critical to cybersecurity operations. Additionally, 83% expect to increase reliance on managed security services over the next two years. This data underscores a fundamental shift: cybersecurity is no longer managed predominantly in-house but increasingly outsourced to specialised providers.

Bradley Maule-ffinch, Event Director at Infosecurity Europe, highlighted this transition, stating, “The channel is no longer simply a route to market; organisations depend on their partners to keep the lights on and ensure their businesses remain secure.” His remarks reflect a broader industry consensus that operational responsibility is migrating toward third-party providers capable of delivering continuous monitoring, incident response, and system integration.

Several factors are driving this shift. First, persistent cybersecurity skills shortages have limited the ability of organisations to build fully capable in-house teams. Second, rising regulatory requirements are increasing the complexity of compliance, making specialised expertise more valuable. Third, the expansion of cloud environments and AI-driven systems has fragmented security architectures, requiring integrated, multi-vendor solutions that are difficult to manage internally.

The redesigned Channel Zone aims to address these dynamics by creating a more targeted environment for partner engagement. Features such as restricted access, dedicated networking infrastructure, and a specialised keynote programme are intended to facilitate deeper commercial interactions and strategic collaboration. The introduction of a Channel Zone Keynote Theatre further signals a move toward structured knowledge-sharing around emerging threats, AI adoption, and evolving go-to-market strategies.

From a market perspective, this evolution aligns with the growing prominence of service-based cybersecurity models. Vendors are increasingly relying on partner ecosystems to scale distribution and deliver services, while MSPs are expanding their portfolios to include advanced capabilities such as threat intelligence, automation, and compliance management.

The implications are significant. For enterprises, the rise of channel-led models offers scalability and access to specialised expertise but also introduces dependencies on third-party providers. For vendors, success will increasingly depend on the strength of partner networks rather than direct sales channels. For the channel itself, differentiation will hinge on the ability to deliver integrated, outcome-driven services rather than standalone products.

In conclusion, the expansion of the Channel Zone at Infosecurity Europe 2026 is emblematic of a broader industry realignment. As cybersecurity challenges grow in complexity, the role of the channel is evolving from distribution support to a core pillar of service delivery. This shift is expected to shape investment, innovation, and competitive dynamics across the cybersecurity landscape in the coming years.