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Why embedded banking adoption is on the rise

By Puja Sharma

June 20, 2023

  • Aion
  • baas adoption
  • Banking-as-a-Service
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New research from Vodeno/Aion Bank has revealed how embedded banking adoption is significantly boosting brand loyalty for companies, with consumers more likely to use embedded banking products from brands as a result of the cost-of-living crisis. The European Banking-as-a-Service (BaaS) provider’s study revealed that over a third (37%) are more likely to seek out brands […]

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