Artesian Solutions, Schroders Personal Wealth announce partnership

By Robin Amlot

Lloyds Banking Group subsidiary Schroders Personal Wealth has equipped its advisors with Artesian Solutions’ product as its front line engagement platform. Graham Kellen, CTO at Schroders, said: “The firms that win in the long term will understand what client experience is about, and will embrace the opportunities afforded by digital. The entire process needs to be reimagined to remove friction, reduce client effort and personalise services. This means equipping business development managers and advisors with real-time financial data, risk data, advanced customer insights and market intelligence to rapidly understand the evolving needs of clients, as well as clients of the future.”

The partnership announcement follows a joint webinar held by Artesian and Schroders which revealed that the biggest trend impacting wealth management in the near-to-medium term is innovation. Survey respondents on the webinar agreed that, whilst it’s true clients are more reliant than ever on their advisors, due to Covid-19, the biggest challenges they face right now are:

• Delivering hyper-personalised engagements
• Increasing the diversity of the client base in line with changing wealth dynamics
• Continuously uncovering opportunities to create holistic value beyond pure economic returns

Andrew Yates, CEO at Artesian said: “Covid-19 has thrown into stark relief the fact that faster adoption of technology is now a necessity, if wealth management is to truly align with client needs and expectations, as well as gauge what the clients of the future will look like.  The winners in the next 3-5 years will be those embracing innovation to consistently provide client-centric moments, personalise advice with an holistic total wealth and lifestyle perspective, evaluate where they can add value beyond pure economic returns, and stay one step ahead of emerging needs, in particular the demands of changing wealth demographics and new client segments.  We are delighted to be working with Schroders Personal Wealth to lead the charge in reimagining a hi-tech future for what has traditionally been a high-touch sector.”