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Zigii partner with Decentro to launch co-branded prepaid cards

By Leandra Monteiro

May 31, 2022

  • API Banking
  • Card Payments
  • Co-branded Prepaid Cards
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Decentro, API Banking, ZigiiDecentro, an API infrastructure platform for banking integration, announced its collaboration with NeoBank Zigii to launch co-branded prepaid cards for Gen Z, teenagers, and young adults.

The aim behind launching these digital prepaid cards is to accelerate financial knowledge and access for teenagers. The cards will provide a unique financial experience to help make money-related decisions with ease and minimal effort. An integration with Decentro’s API banking infrastructure for the digital app of Zigii allows users to sign up for a co-branded wallet on top of a PPI issuer, receive a virtual card instantly on the app as well as opt for a physical card to be delivered. This card works just like a regular debit card at all places offline and online, and the user can load money as desired depending on his KYC.

Rohit Taneja, Co-Founder & CEO of Decentro, said, “As India’s fintech landscape evolves, APIs play a massive role in digital transformation in a country as vast and diverse as India. A compelling API experience will empower new-age financial institutions in providing an exceptional financial experience for young adults. We at Decentro are delighted to empower Zigii for their digital prepaid card experience, which will help the young Indians manage their money and achieve financial independence at a very early age.”

Yogesh Anand, Founder & CEO of Zigii, said, “At Zigii, we provide easy-to-use and safe tools that constructively engage young adults, develop their cognitive skills and brain profiling, and build money management skills through fun learning and gamification. The young will be able to spend money with confidence using the prepaid debit card and use the app to track their expenses, create money-saving goals and earn rewards for completing daily chores. The ultimate goal is to help them learn how to manage their money before turning 18.”

With Decentro stepping in, all Neo Banks and modern age FinTechs like Zigii are able to offer faster, cheaper and sustainable financial services, reducing the launch times from 8-10 months to < 8 weeks. Leveraging deep partnerships with banks and PPI issuers as well as a holistically integrated API banking suite, platforms like Decentro are helping entrepreneurs and companies drive 10X faster change for Indian FinTech.

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