YellowPepper & Unicomer Group partner to launch new credit line solution, Emma

By Pavithra R

Latin American YellowPepper, creating the next generation payment ecosystem, has announced that the company has partnered with Unicomer Group, a multinational retailing group, to launch Emma ( Easy Mobile Money Access ) in Costa Rica.

Emma is the new application of the Unicomer Group, which offers personalized credit lines enabling consumers to virtually finance purchases of numerous products without intermediaries. The platform makes use of artificial intelligence to get the user registered quickly. The application analyzes user information for credit approval, and the amount of the installment can be chosen during purchases, and can be made through the use of QR codes.

“Emma is yet another example of how digital solutions can provide efficient and diverse ways for consumers to make purchases. We are extremely pleased to have contributed to the creation of an application that is revolutionizing the way Costa Ricans shop,” said CEO and co-founder of YellowPepper, Serge Elkiner.

“We are happy to launch, together with the Unicomer Group, new features of our digital platform, which respond to the growing consumer preference for digital solutions and contactless payments. The implementation of Emma in Costa Rica is just the beginning of a successful model success that can be reproduced and resized in more than 24 countries in Latin America and the Caribbean, where Unicomer operates today,” said the commercial director of YellowPepper, Jonathan Scaillon.

The solution aims to help users during the COVID-19 pandemic, when people are trying to avoid using cash and respect social distancing, among other new guidelines, when doing shopping.

“At the Unicomer Group, we are extremely proud of the launch of our new Emma application, resulting from the great work and dedication of our regional and local teams. For more than 20 years, the Unicomer Group has evolved together with its customers, offering services that bring opportunities for With the launch of Emma, ​​we are venturing into this new way of connecting and making ourselves more available to our customers, offering them financial solutions that meet their demands and needs, in a simpler, easier and faster way,” said the vice president of Innovation of the Unicomer Group, Félix Siman.

The application is available in iOS and Android smartphones and allows users to select the amounts, terms, and number of installments of their payments without red tape. The application is not exclusive to Unicomer Group customers and can be used by anyone. The payment solution can also be used in different stores, pharmacies, hotels, and other retailers in Costa Rica.

Recently, YellowPepper partnered with Peruvian banks BBVA, Interbank & Scotiabank to launch PLIN.

Founded in 2004, YellowPepper is a FinTech providing proprietary technology and partnerships with leading financial institutions and industry startups. It is operating in nine Latin American countries, and currently enables over 4 million monthly active users that execute 565 million transactions yearly. The FinTech recently partnered with Visa to announce Credential-on-File for Bradesco.