XTM advances its U.S. roll out with Apple Pay and Google Pay

By Edlyn Cardoza

XTM, Inc., a Miami and Toronto-based FinTech company in the neo-banking space, providing mobile banking and payment solutions worldwide, recently announced the rollout of Apple Pay and Google Pay to U.S. Today™ program users.

Apple Pay and Google Pay allow all Today Cardholders to use their Apple or Android devices to make payments at the point of sale (“POS”). At checkout, the merchant prompts the customer to hold their enabled device near the merchant’s payment terminal or reader, and the payment will be securely completed using NFC technology. Apple states that Apple Pay has already been accepted by more than 90% of US retailers.

As previously announced, XTM has been working diligently to roll out more than 100K mobile wallets. Adding Apple Pay and Google pay to the Today program will enhance the offering with convenience. But it will promote POS spending and, in turn, enable XTM to increase its interchange revenue percentage when calculating as a percentage of gross dollar value loads (“GDV”).

“We have two primary priorities — our customers and our shareholders — critical to our success,” said Marilyn Schaffer, CEO, XTM. “Providing the best customer experience and delivering convenient and secure payment options for all Today program members delivers on both priorities, generating happy customers and higher revenue.”

XTM helps businesses and service workers in the hospitality and personal care space disseminate and access earned wages and gratuities. XTM’s Today™ Solution, comprised of a free mobile app and a Visa or Mastercard debit card with free banking features, is used by thousands of restaurants, salons and staff across Canada and the United States. XTM is a global card issuer and real-time payment specialist. Their technology is used by restaurants, salons and service staff at no charge to automate and expedite earned wage and gratuity access, increasing time and attendance and eliminating cash from ecosystems. XTM’s Today solution drives operational efficiencies and delivers a bespoke user experience designed specifically for service workers.