back Back

Worldline and Casio partner to simplify card acceptance for SMEs in Japan

By Leandra Monteiro

July 15, 2022

  • Card Payments
  • Cashless Economy
  • Casio
Share

Worldline, JapanWorldline, a global leader in payment services, and Casio Computer announce they have agreed a strategic business alliance to facilitate card payments and cashless shopping in Japan.

The strategic business alliance between Worldline and Casio, which went live recently in Japan, aims at revolutionising the currently rather cumbersome payment acceptance ecosystem. The setup also includes Vesca, a local provider of payment solutions and network service provider (NSP), and is targeted to mass market, mainly SME merchants across Japan.

In this partnership, Worldline provides transaction processing and leverages the footprint, scale and technology of its global payment processing facilities, while Casio is the trusted and reliable front-end for merchants, having led the cash register market in Japan for 19 years, with cashless services part of its offering; and Vesca is the technical enabler that acts as the acceptance layer in Japan.

This arrangement benefits merchants in Japan, particularly SMEs and small chains, and their customers. Credit card acceptance will no longer be a strain for these retail and service businesses who will benefit from speedy onboarding and more competitive costs, while keeping Casio as their trusted single point of contact for all check-out topics. Therefore, Worldline, Casio and Vesca will be able to successfully address the challenges posed by the Japanese ecosystem when it comes to card payments – cash-dominated consumer behaviours and cumbersome lengthy onboarding processes.

As a team, the three companies are ideally placed to address the requirements of the Japanese market and its strong and distinctive local characteristics. For example, a strong relationship typically binds together local merchants and their electronic cash register (ECR) provider or integrator, which in Japan, gatekeeps the checkout and payments process.

Vincent Roland, Head of Merchant Services at Worldline said, “We are extremely proud to be working with a prestigious brand such as Casio and we are confident this partnership is the right choice for our presence in the Japanese market. Our offering will booster card payments in a market with huge potential.”

Shigenori Fujii, Senior General Manager, System Business Unit at Casio added, “Worldline is the leading payments solutions provider in Europe, and it only made sense to collaborate with them as we aim to enlarge our offering for checkout payments and cashless services in Japan. Their professionalism and expertise are unparalleled. We want to develop this partnership further.”

Building relationships with key local actors and delivering offerings using the latest payment technology are two core components of Worldline’s growth strategy when it comes to penetrate new markets. In this instance, the partnership brings together Worldline and Casio, both leading and highly respected operators in their respective fields, with shared values and objectives.

Previous Article

July 14, 2022

Onyx IQ launches its end-to-end alternative lending platform

Read More
Next Article

July 15, 2022

EQ Bank partners with Flinks to deliver on open banking

Read More








IBSi Daily News Analysis

cybersecurity

April 18, 2024

Card Payments

GCC banks bolster Cybersecurity measures to combat email fraud

Read More

IBSi FinTech Journal

  • Most trusted FinTech journal since 1991
  • Digital monthly issue
  • 60+ pages of research, analysis, interviews, opinions, and rankings
  • Global coverage
Subscribe Now

Other Related News

April 18, 2024

Fime to support set up of UAE’s domestic card scheme

Read More

April 18, 2024

NPCI Bharat BillPay & SBI to streamline daily transit payments

Read More

April 18, 2024

APAC’s rising influence driving growth in the global payment gateways market, research reveals

Read More

Related Reports

Sales League Table Report 2023
Know More
Global Digital Banking Vendor & Landscape Report Q1 2024
Global Digital Banking Vendor & Landscape Report Q1 2024
Know More
Wealth Management & Private Banking Systems Report Q1 2024
Wealth Management & Private Banking Systems Report Q1 2024
Know More
IBSi Spectrum Report: Supply Chain Finance Platforms Q4 2023
Know More
Treasury & Capital Markets Systems Report Q4 2023
Know More

IBSi Sales League Table

The industry acknowledged barometer of global banking technology vendor performance!
Get your copy now!
close-link
Get your copy now! IBSi Sales League Table 2023