Western Union expands its service offering across Peru

By Gloria Methri

Western Union has announced an expansion of its services across Peru, offering customers more ways to send and receive money in a fast, convenient, and innovative way.

Western Union customers in Peru can now make transactions from around the world, pay bills as well as buy and sell dollars and euros at 10 PlazaVea, Vivanda, and Metro supermarkets.

“Many of our customers depend on Metro, PlazaVea, and Vivanda for groceries and other basic needs,” said Claudia Reyes, Western Union Country Director for Peru. “By working with these establishments, we are providing our customers with even more convenience, offering the ability to send and receive money at their locations, pay for services and exchange currency. We are extremely excited to continue our work with PlazaVea, Vivanda and Metro.”

Western Union is also launching a new e-wallet service for its customers in Peru. By downloading the BIM app on their mobile phones, customers get a simplified electronic money account to receive remittances. Once they sign up, users can click on the Western Union icon, search for the remittances, complete the corresponding data, and confirm the operation with a password. The amount is added to the BIM balance and will be available immediately.

“Giving our customers choice and convenience is key to our omnichannel portfolio of services,” added Reyes. “By introducing the electronic wallet through BIM, customers can utilize an agile and innovative service to receive remittances quickly and easily from a mobile phone.”

Fernando Barrios, General Manager of Pagos Digitales Peruanos, commented, “For us at BIM, it is essential to promote financial inclusion through different functionalities that allow our users to access their money quickly, easily, and securely. Therefore, the partnership with Western Union is key because, in a country like Peru with high annual remittances, it positions us closer to our users and their needs, being the first wallet to provide this type of service.”