VyStar Credit Union taps MX to bolster online experience for members
By Pavithra R
MX, a leading digital transformation platform for banks, credit unions, FinTech and partners, has announced that VyStar Credit Union, one of the 20 largest CUs in the United States, has chosen MX to enhance its online experience for more than 735,000 members across Northeast Florida.
“True to our founders’ vision to provide the best products and services to help improve our members’ financial well-being, partnering with an innovative fintech company like MX is a big step. We’ve been impressed not only with MX’s world-class data enhancement tools, but also with the alignment of our missions to empower financial strength through member advocacy,” said Joseph R. Colca, SVP of Digital Experience at VyStar Credit Union.
By leveraging account aggregation and data enhancement tools that are powered by MX’s data connectivity APIs, VyStar members will be able to aggregate accounts from all their other financial institutions (FIs) in a single view. The credit Union, by improving its member experience through MX’s cleansed data, will gain a greater share of wallet as the trusted FI of its 735,000 members.
VyStar has selected MX for its ability to integrate with the CU’s core banking system to cleanse, classify, categorize and enhance it’s transactional data using MX’s cleansing and categorization tools and bank APIs.
“We’re honored to be working with such an exemplary institution as VyStar as they continue to grow and pursue their mission of providing financial strength to their members in Florida and Georgia. With MX, VyStar is giving its customers greater clarity into their finances, which is exactly the kind of innovation, partnership and money experience that MX loves to enable through our powerful data platform,” said Nate Gardner, Chief Customer Officer, MX.
Founded in 2010, MX is a growing FinTech innovator, powering more than 2,000 financial institutions and 43 of the top 50 digital banking providers to improve the financial lives of more than 30 million people.
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