TS Imagine EMS integrates with Appital’s bookbuilding platform ahead of launch

By Joy Dumasia

Appital, the Equity Capital Marketplace, announced that TS Imagine, a leader in trading, portfolio and risk management solutions, has integrated its award-winning, multi-asset EMS with Appital’s pioneering bookbuilding platform to provide buy-side clients with greater access to liquidity. 

The TS Imagine EMS integration is crucial to developing the necessary market structures to bring Appital’s innovative bookbuilding platform to equity capital markets participants. The announcement follows the recent Appital collaboration with executing brokers Instinet and Bernstein and is in anticipation of Appital’s launch later this year.

Appital gives buy-side firms exposure to deal flow opportunities often in excess of multiple days ADV, including in highly illiquid, small and mid-cap stocks, with real-time visibility, full transparency and maximum control over the book building and deal distribution process. 

Driven by demand from global asset management firms, the TS Imagine EMS integration will allow buy-side traders to discover hard-to-find liquidity and execute large orders with minimal market impact or risk of price erosion. With this integration, the flow originated on the Appital platform can be seamlessly executed through TS Imagine’s EMS. 

Appital users will be able to execute all deals through the Turquoise MTF via a single point of access and with seamless straight-through-processing (STP) to over 20 settlement venues. Appital is currently onboarding asset managers onto its platform in preparation for launch later this year. EMS providers can code new integrations to established FIX-based protocols for the overall benefit of the buy-side community. 

Andrew Morgan, President at TS Imagine, commented: “Access to liquidity is one of the top priorities for our global asset management clients, and we are constantly looking for partners who can provide them with new liquidity discovery opportunities. Appital brings innovation and automation to the market and is an efficient way to unlock valuable liquidity. We are delighted to collaborate with them in preparation for the European launch.” 

Mark Badyra, CEO of Appital, said: “As we move closer to launch, we are delighted to integrate with TS Imagine’s EMS and bring a historically highly manual, phone-based order flow process into an automated, electronic platform. Our mission is to provide unique, electronic liquidity discovery and price formation capabilities of illiquid equity positions and enable execution with minimal market impact or risk of price erosion. This latest integration brings us a step closer to achieving our goal.”