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TerraPay onboards Ruben Salazar Genovez, ex-Visa Direct Head, as President

By Gloria Methri

February 20, 2024

  • Cross Border Payments
  • FinTech
  • Money Movement
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TerraPay, Cross-Border Payments, Payment Provider, UK, FinTechTerraPay, a global money movement company, has appointed Ruben Salazar Genovez, recently the Global Head of Visa Direct, as President.

A seasoned veteran of the payments industry with experience at Visa, Citibank, Barclays and Mastercard, Salazar Genovez has established himself as a leader in the payments industry.

Before joining TerraPay, he served as the Head of Visa Direct globally where he successfully spearheaded various initiatives contributing to the growth and transformation of Visa’s money movement offering.

As President of TerraPay, Salazar Genovez will be responsible for defining the company’s strategic vision for global expansion and the development of its payments infrastructure and non-card network capabilities. Leveraging his deep expertise in the payments sector, he will drive the implementation of innovative strategies to further strengthen TerraPay’s position in cross-border money movement and non-traditional payments.

Ruben Salazar Genovez, President, TerraPay, said, “I am truly honoured to join TerraPay as President during such an exciting phase of its journey. The company has already demonstrated its ability to revolutionize cross-border payments, and I am excited to contribute to the next chapter of its success. With a strong foundation in place, I am confident that we can accelerate our global expansion and develop new, innovative solutions that will shape the future of the payments landscape.”

Ambar Sur, Founder and Chief Executive Officer, TerraPay, said, “Ruben Salazar is an exceptional addition to our leadership team, and we are thrilled to welcome him as President of TerraPay. His deep knowledge of the payments industry, coupled with his proven track record in driving global growth, will be invaluable as we continue to expand our presence worldwide. We are confident that under Ruben’s leadership, TerraPay will continue to revolutionize the payments and money movement landscape and meet evolving customer demands.”

Ani Sane, Co-Founder and Chief Business Officer, added, “Ruben’s servant leadership approach and client-centric perspective will help us accelerate our commercial efforts and strategic partnerships, deepening our participation in the market. We are delighted to welcome Ruben to the TerraPay family.”

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