South Bay Credit Union & Greenlight to increase financial literacy among kids and teens

By Leandra Monteiro

South Bay Credit Union announced a partnership with Greenlight Financial Technology, Inc. to provide its members with free access to the Greenlight family finance app, available through the Greenlight for Credit Unions program.

SBCU members can now get a complimentary Greenlight subscription, bringing parents a better way to manage family finances and teach their kids about money.

“Our partnership with Greenlight allows us to better serve South Bay families, furthering our commitment to help members live financially empowered lives,” said Paris Chevalier, President and CEO at South Bay Credit Union. “With Greenlight, SBCU parents have access to best-in-class financial education to help teach their kids about money and set them up for financial success later in life.”

Greenlight offers a debit card and app that teaches kids and teens how to earn, save and spend wisely – all with parental supervision. Using the Greenlight app, parents can send money instantly, automate an allowance, manage chores, set flexible spending controls, get real-time notifications of all transactions, and more. Kids get invaluable money management experience, along with access to Greenlight Level Up™, an in-app financial literacy game with an advanced curriculum, educational challenges, and rewards.

“Our Greenlight for Credit Unions program is built to help financial institutions provide more value to families and engage the next generation with financial tools designed just for them,” said Matt Wolf, SVP of Business Development at Greenlight. “Partnering with leading credit unions like South Bay Credit Union allows us to advance a shared mission together to improve financial literacy in local communities.”