Singapore-based FinTech MoneyFitt launches personal finance platform

By Gloria Mathias

MoneyFitt, a Singapore-based FinTech e-learning platform, has announced its official launch in Singapore.

MoneyFitt aims to empower individuals to take control of their financial well-being by offering personalised tips and a network of trusted experts with educational resources.

The platform recognises that each person has unique financial needs and goals. By leveraging advanced algorithms, the app provides users with actionable steps to improve five foundational financial well-being areas: Spending, Credit Card, Emergency Fund, Protection, and Investments.

The app’s intuitive interface lets users understand what to do, which steps to prioritise, and why they are essential. MoneyFitt provides access to a matching service of Singapore’s trusted financial experts. Users can complete their profiles with relevant financial information and objectives and then select a licensed financial advisor who users feel they can relate to and understand their needs.

The platform does not charge users for connecting with advisors, nor does it take any commission from actions taken by experts for a transparent and hassle-free experience. It’s the perfect platform for individuals seeking expert guidance without the risk of a hard sell.

“Our primary focus is to help individuals address multiple areas of personal finance, ultimately improving their financial, mental, and physical well-being,” stated Lim Ka-ming, CEO of MoneyFitt™. The platform leverages content and customised suggestions to push action in every aspect, whether creating a budgeting template, developing an emergency fund, building an investment portfolio, or contacting a human advisor.”

MoneyFitt’s target audience for the Singapore launch comprises Gen Z, Millennial Singaporeans, and working professionals who desire financial security but may lack the knowledge or confidence to attain it. The app caters to individuals who want to act and are not afraid to ask for help from an expert.