SellersFunding launches B2B Buy Now Pay Later solution

By Edlyn Cardoza

SellersFunding, a FinTech provider for e-commerce brands, announced the launch of their Business-to-Business (B2B) Buy Now Pay Later (BNPL) product – a new addition to their suite of financial solutions.

The newly launched B2B BNPL product allows software-as-a-service (SaaS) providers, enterprise vendors, agencies, and other partners to empower their customers (small and mid-sized e-commerce brands) with flexible extended payment options. Customers can choose from up to 12 months of interest-free payments.

“We find there is an unmet need among businesses to offer their products and services flexibly and conveniently to the customers that need them the most. We are excited to bring frictionless working capital to the ecosystem, equipping our partners and their customers with smart extended payment options,” said Ricardo Pero, CEO of SellersFunding.

Offered digitally and integrated seamlessly into partners’ point-of-sale, it is easy for their customers to apply and be approved for installments quickly. This helps growing brands overcome cash flow boundaries that prevent them from tapping into the services they need to evolve and grow. 

SellersFunding has witnessed success with the product through its partnership with Escala, an agency supporting the scale of small and mid-sized businesses through consulting services. It has also recently integrated the product with WOW Group of Companies, an e-commerce development agency.

“SellersFunding shares our goal to help ecommerce brands turn big dreams into tangible realities. We want our door to be open to as many business owners as possible, and by offering Buy Now Pay Later, we are alleviating any roadblocks and unlocking growth potential,” said Eli Lipshatz, Co-Founder and Director of Escala.

“We’re committed to helping the ecommerce industry grow as much as possible – and that’s why we’re so excited to be partnering up with SellersFunding,” said Qasim Majid, WOW Group of Companies Founder and CEO. “This partnership will allow us to offer more of our digital services to ecommerce businesses in the UK with the desire to scale. It’s an absolute win-win; and no doubt, a step in the right direction for our industry.”

Recently, IBS Intelligence reported that SellersFunding announced the addition of two new products to its robust lineup of working capital products, Invoice Factoring and Purchase Order (PO) Financing. The Company had plans to provide these solutions to domestic and international small businesses through relationships with new and existing partners, brokers, and its existing portfolio of clients.