Roll integrates Fireblocks to bolster security for Social Money

By Pavithra R

Roll, a platform that enables the issuance and distribution of ‘social money’ has announced that it has integrated Fireblocks, an institutional platform for securely moving blockchain-based digital assets, to secure the new social money launching on Roll.

By leveraging utilizing Fireblocks’ unique MPC-based wallet infrastructure, all ERC20 social money minted on the Roll platform will be protected with the highest level of security. Roll will also be adding $30 mn in insurance for its creator community that’s launching social money.

“As the social token scene sparks more interest among artists, creators, and innovative people throughout the world, hackers become more advanced and target platforms like ours that support millions in social token assets. We are rethinking security and private key storage from the ground up as we scale and social money issued by Roll becomes more valuable. We’ve integrated Fireblocks because of their MPC technology that removes single point of failures for private key management and advanced APIs to support complex use cases involving the long tail of crypto-assets,” said Sid Kalla, CTO of Roll.

With a focus on making social money easy to access, store, and exchange across the web while being interoperable with the entire Ethereum ecosystem, Roll gives creators such as Whaleshark and Terry Crews, a decentralized way to monetize their brand and share value with their community as they’re building it for a Web3 audience. By integrating Fireblocks, Roll not only expects to boost security on its platform but also will increase the efficiency with which its users can manage their social money.

“We are excited to support Roll as we have been extending our offerings to many retail-facing institutions who are innovating the digital asset space. Now, with a secure wallet infrastructure, Roll can continue their mission to make social money as easy as possible to access, store and exchange across the web,” said Michael Shaulov, CEO of Fireblocks.

Roll is blockchain infrastructure for social money. It provides custodial Ethereum wallets capable of sending and receiving social money from the Ethereum blockchain and within the Roll network.