PPRO and Afterpay team to bring BNPL solution to US consumers
By Delisha Fernandes
PPRO, a FinTech company providing digital payment solutions to businesses and banks, has announced its partnership with Buy Now, Pay Later (BNPL) provider Afterpay.
This partnership will enable US, Europe, China and Hong Kong-based e-commerce merchants and payment service providers (PSPs) to sell directly to US consumers using Afterpay.
Eelco Dettingmeijer, Chief Commercial Officer, PPRO, said, “With the popularity of BNPL in the US expected to increase, offering it at checkout is a no-brainer for merchants looking to sell to US consumers. Now merchants from the US, Europe, China, and Hong Kong, can tap into Afterpay’s platform and provide flexible payment options, which will attract more consumers and boost sales.”
Afterpay allows customers to buy products immediately and pay over time – enabling simple, transparent and responsible spending. Afterpay is offered by thousands of the world’s retailers and used by millions of active global customers. Afterpay is currently available in Australia, Canada, New Zealand, the United States and the United Kingdom, where it is known as Clearpay. Afterpay is a wholly-owned subsidiary of Block, Inc.
BNPL is transforming the way consumers shop in the United States. On Cyber Monday 2023, BNPL usage soared to an all-time high, increasing by 42.5% from the previous year. Consumers choose BNPL because they want more flexibility, and in turn, it increases average order value for merchants since consumers can spread the cost of their purchases over time.
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