Plum partners with Razorpay Rize to sponsor Health Insurance

By Leandra Monteiro

Employee health insurance start-up, Plum has partnered with Razorpay Rize, the recently announced launchpad for first-time entrepreneurs, to offer exclusive group health benefits to early age start-up founders. Plum aims to cover over 1,00,000 new businesses and entrepreneurs. This partnership with Razorpay Rize fructifies Plum’s vision to help start-ups create a culture of ‘health insurance and employee wellbeing from day-one’.

Razorpay Rize is envisioned to promote entrepreneurship in India and help first-time entrepreneurs during the early days of setting up and growing a business. Through this association, Plum aims to take an industry-first approach of helping start-ups with under 10 employees get insured and provide them with health benefits. Many early-stage entrepreneurs leave their corporate jobs along with its existing health insurance benefits to take a risk and join a startup. Plum wants to have them covered and encourage them to focus only on their disruptive growth journey.

Abhishek Poddar, Co-founder and CEO, Plum said, “Plum is on a mission to disrupt the myth that health insurance is only for large corporates. It is very important to inculcate a health insurance first thinking from day-one of starting up and our association with Razorpay Rize is a very crucial step in this regard. It will not only empower Founders to protect employees with superior health insurance covers but also prove to be key in attracting and retaining talent. Plum endeavors to insure 10 million lives by 2024 and emerge as the preferred employee health insurance provider among startups and Founders.”

Razorpay’s Co-Founder & CTO, Shashank Kumar said, “Razorpay Rize is a platform to mentor and empower young and budding startups with everything they need to set up and grow their business. Be it the initial incorporation to processing their first payroll to providing them & their team members health-insurance, we want to help entrepreneurs make the right choices without any worry and just focus on the growth of their business. For entrepreneurs, finding good health coverage can be quite difficult. Therefore, a partnership with Plum is essential, we believe this partnership will make health insurance more affordable and accessible for startups, now more than ever before.”