Pinnacle Bank makes mortgage lending more efficient and profitable with SimpleNexus

By Edlyn Cardoza

SimpleNexus, a nCino company and developer of the United States’ leading homeownership platform for loan officers, borrowers, real estate agents and settlement agents, recently announced that Elberton, Georgia-based Pinnacle Bank has implemented Nexus Vision™ to support the optimisation of the bank’s mortgage operations with turnkey business intelligence (BI).

Founded in 1934, Pinnacle is a community bank with $2 billion in total assets and a loan portfolio of $1.18 billion. Its engagement with Nexus Vision is part of a larger strategic effort to improve the profitability of a mortgage operation that has successfully served the home financing needs of customers for many years but has not always been a meaningful contributor to Pinnacle’s balance sheet.

“Nexus Vision provides tactical, up-to-date reporting that helps our mortgage sales and operations managers run the business more efficiently and spot bottlenecks sooner,” said Bill Corbet, president of Triple Crossing Consulting and the managing director of Pinnacle’s mortgage division. “These data insights are informing a top-to-bottom process re-engineering that has already reduced mortgage cycle times by over 50 percent and significantly improved net mortgage income.”

Nexus Vision is enterprise-grade BI software for mortgage lenders. Its visually intuitive dashboards provide executives, branch managers and individual contributors with actionable insights into mission-critical business operations from production and pipeline metrics to employee, branch, and partner performance scorecards.

“Decisions are the currency of any modern business,” said SimpleNexus EVP and General Manager Lori Brewer. “Nexus Vision provides the foundational data and insights lenders need to make better-informed decisions for a healthier bottom line. We are proud to be working with Pinnacle Bank to help transform mortgage lending into a line of business that serves shareholders just as well as it does customers.”