Paymentology onboards Nadia Benaissa as Global Head of Marketing
By Gloria Methri
Paymentology, the global issuer-processor, has appointed Nadia Benaissa as the Global Head of Marketing, and a member of its leadership team.
Benaissa is a marketing expert with a passion for FinTech, bringing with her more than 20 years experience across five continents, in payments, banking, and financial technology. As the global Head of Marketing at Paymentology, Nadia will spearhead the company’s expansion across the UK, Europe, the Middle East, and Africa, Asia-Pacific, and Latin America.
Abe Smith, Chief Growth Officer at Paymentology said on the appointment, “With two decades of experience in leading cross-functional global marketing teams in the FinTech industry, we are incredibly excited to welcome a leader of Nadia’s calibre to the team. Her proven track record of delivering results through strategic marketing communications, and passion for the industry, make her the perfect candidate to support us in achieving our growth ambitions.”
Nadia Benaissa, Global Head of Marketing at Paymentology added, “Throughout my career, I have chosen to work with dynamic FinTech organisations that are leading from the front in the global progress towards the digitisation of financial services. That is why I am delighted to join the Paymentology team. I look forward to building on the existing successes of the organisation with an enhanced global marketing program.”
An active member of the FinTech ecosystem, Benaissa co-chairs the payments committee at the MENA Fintech Association, is a member of the financial inclusion working group at Payments Association UK and is an active member of the Financial Alliance for Women. She is also a mentor to burgeoning FinTech and start-ups at Startupbootcamp, a global network of multi-corporate backed accelerators.
Prior to joining Paymentology, Benaissa was the Marketing Director at BPC. Before that, she worked at Germany’s Digital FinTech and neobank Fidor, as the Global Chief Marketing Officer developing its international growth. She has also worked with CR2, an Irish-headquartered omnichannel banking player, leading the company’s communications, and marketing strategy.
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