Open Banking firm Yapily appoints new VP of Sales for Europe expansion

By Gloria Methri

Open banking platform Yapily has appointed Lisa Gutu as Vice President of Sales in Europe, where she will play a key role in accelerating the company’s strategic growth plans in the region.

Gutu brings open banking experience and open finance, payments, and API expertise to Yapily. Over the last eight years during her time at Trovata, and as COO of Salt Edge, she has led new and innovative open banking initiatives working with large banks, FinTechs, and strategic partners across Europe.

Yapily, which has a strong portfolio of hundreds of UK and EU customers including Zilch, Intuit Quickbooks, and Tide has appointed Gutu to drive its expansion across Europe. Lisa will be focused on growing Yapily’s customer base in key European markets like Germany, France, Italy, Spain, the Nordics, and the Netherlands. She will also work towards driving adoption in newer markets like Portugal and the Baltics.

Lisa Gutu, VP Sales – Europe at Yapily, said, “I am incredibly passionate about open finance and the opportunity it presents to both businesses and consumers.  I’ve been part of the open banking movement from the very beginning, and I love seeing and contributing to the changes it brings to the financial industry.”

“Yapily is at the forefront of open finance innovation and a leader within the industry, with one of the widest bank coverage in mainland Europe and the UK, and the largest product offering that can help any company – from a small startup to a large enterprise – get the most out of open banking.”

Stefano Vaccino, Founder and CEO at Yapily, added, “We are delighted to welcome Lisa to our management team. As Europe’s open banking landscape continues to mature and evolve, the need for open banking infrastructure of the highest quality, deepest capability, and broadest coverage continues to grow. With Lisa spearheading our sales efforts across the region, we are well positioned to accelerate the delivery of better and more innovative financial services to millions of people.”