Novobanco taps Feedzai to boost customer engagement
By Gloria Methri
Feedzai, a RiskOps platform for financial risk management, has partnered with Portuguese bank Novo Banco (Novobanco) to enhance the bank’s customer experience, improve its digital journey, and provide fraud protection.
Novobanco is a domestic Portuguese universal bank that provides the full spectrum of financial products to both the corporate and retail segments. Novobanco has 1.5 million clients and €43.8 billion of assets, being the fourth largest bank in its domestic market with a market share of 9.6%.
It aims to further enhance the experience of its clients, offering them an omnichannel experience, based on transparent, simple, and safe products and services.
This ongoing investment will see Novobanco partner with Feedzai to implement its Digital Trust (DT) and Transaction Fraud for Banking (TFB) solutions. The two solutions work together to provide a deeper analysis of customer biometrics and behaviour, network, device, and threat data in real time to better identify legitimate customers and improve fraud blocking before it happens. Feedzai’s human-centered AI will also help Novobanco apply fair treatment across its customer portfolio by proactively addressing customer bias and improving its overall experience.
As a result, Novobanco will be able to optimise its solutions for all customers to improve overall trust, satisfaction, and engagement levels.
Nuno Pires, Global Head of Sales at Feedzai said, “We are proud that Novobanco has selected Feedzai as a trusted partner. The Digital Trust and Transaction Fraud for Banking solutions which are part of our RiskOps platform will empower Novobanco to further enhance its fantastic service whilst providing the highest level of financial security for its customers.”
Duarte Pupo Correia, EVP, Head of Digital Channels at Novo Banco said, “As a customer-centric bank, at Novobanco we are committed to continuously improving and providing the most intuitive, appealing, and secure experience for all our customers. As we continue to invest in our digital ecosystem, implementing Feedzai’s solutions will ensure we can raise the bar to a higher level.”
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