National Retail Solutions launches NRS eWIC

By Joy Dumasia

National Retail Solutions (NRS), the operator of a leading point-of-sale (POS) network and payment processing service for independent retailers, announced the introduction of National Retail Solutions eWIC, a breakthrough eWIC payment processing service purpose-built for the independent retailer.

WIC is the Supplemental Nutrition Program for Women, Infants and Children (WIC), a federal program administered by the states to provide healthy food to nutritionally at-risk pregnant women and new mothers, infants and young children.

Across the country, states are migrating their distribution of WIC benefits from paper vouchers to electronic benefit transfer cards (eWIC). Retail stores must operate a state-certified eWIC processing service to accept WIC payments.

Michael From, Manager of NRS Government Programs, said: “NRS eWIC is a breakthrough integrated payments solution that, for the first time, enables independent retailers to affordably and conveniently serve customers who pay with eWIC. NRS eWIC does away with the need for expensive, dedicated equipment and laborious manual paperwork. It is integrated with the NRS point of sale terminal and NRS PAY, our popular credit card processing service, to provide a holistic solution that processes every sale and seamlessly accepts eWIC and other popular forms of payment.”

NRS eWIC has been certified in New York and New Jersey to process payments made by eWIC beneficiaries. The Company expects to seek NRS eWIC in additional states in the coming months.

Elie Y. Katz, founder and CEO of NRS, said: “We continue to develop the technology behind our platform to help independent retailers grow their businesses. For many years, large retail chains were able to leverage technology and scale to take business away from neighbourhood retailers, bodegas and convenience stores. NRS gives independent retailers the tools and technologies now including NRS eWIC that they need to expand their markets and take back market share from the large retail chains.”