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Mool launches AI-led financial advisor to enhance financial management

By Gloria Mathias

July 30, 2024

  • AI
  • Artificial Intelligence
  • Birbal
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Mool, AI, Artificial intelligence, Fintech solution, Fintech News, FIntech India, Fintech India News, Birbal, Wealth management, Investment Management, Financial habits, Mool, a financial technology company, has launched its AI-powered financial advisor subscription service to transform the dynamics of smart investing.

Leveraging the power of Gen AI capabilities and a simplified interface, Mool’s affordable app, embedded with an extensive array of features, is designed to streamline and enhance financial management.

Mool strives to leverage technology as an asset to empower individuals to achieve their financial goals and help them effectively navigate the complex financial landscape.

Mool’s AI-powered financial advisor, Birbal, pays homage to the wise and witty minister Birbal while providing personalised financial advice to users. It helps them make smart decisions about career, wealth, and life, from managing daily finances to offering informed recommendations and mitigating risks to future planning. Birbal delivers expert guidance tailored to every user’s unique needs to ensure financial stability.

Abhinav Nayar, Founder and CEO of Mool, shared, “We are thrilled to launch a ground-breaking tool designed to make investing simple and intelligent. At Mool, we truly believe that everyone deserves a simple and accessible way to manage their finances, and this launch is a testament to our belief. In addition, AI’s increasing potential to facilitate smart investing has provided us the opportunity to lead the development of an AI-backed investment ecosystem.”

Emphasizing easy expense tracking, Mool consolidates its users’ bank accounts, thereby making it simple to track spending and understand financial habits. This holistic view of finances enables users to make better decisions and stay on top of their budgets. Additionally, the platform provides access to expert research on growing companies, delivering the specialised knowledge required to make informed investment decisions.

Offering zero-commission investing, the AI-driven investment app allows individuals to invest directly in expertly curated portfolios without the burden of fees. This fee-free investing approach helps individuals grow their money more effectively while ensuring they get the most out of their investments.

With plans designed to meet every individual’s specific investment needs, the company is actively working towards delivering robust financial support that is adaptable to changing life circumstances.

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