back Back

Liv., first neobank in the UAE to offer digital IPO subscriptions to customers

By Leandra Monteiro

November 16, 2022

  • Digital IPO
  • Digital Transformation
  • Dubai Financial Market
Share

Liv.Liv., the digital bank by Emirates NBD, has become the first neo-bank in the region to offer its customers convenient in-app access to IPO subscriptions.

The initiative, launched in strategic collaboration with Dubai Financial Market (DFM), aims at supporting investor participation for upcoming listings and reflects Liv.’s aim to help customers manage their finances and their lifestyle on one App.

Liv.’s single window platform will support investors’ journey at every step, from enabling prospects to register their interest for upcoming IPOs to providing information related to the IPO covering key highlights, listing dates and different ways to subscribe and more importantly, the ability to complete their payment journey on the App itself. The seamless, single interface enables a completely paperless subscription in just a few clicks, making the process quick and paperless.

Pedro Sousa Cardoso, Chief Digital Officer, Retail Banking & Wealth Management, Emirates NBD, said, “With financial awareness taking centre stage and the investment landscape ripening, IPOs are becoming a popular investment option among our customer base. As a digital bank catering to the digitally savvy population, we at Liv. understand that our customers seek a personalised and custom-built experience for their banking services. We are delighted to be the region’s first digital-only bank to provide this service which will enhance our customers’ investment journey and provide a seamless trading experience for UAE investors.”

Mohammad AlBastaki, Chief Executive Officer, Emirates NBD Capital, said, ‘As Liv. becomes the first neo-bank in the region to offer a digital IPO subscription service to its users, Emirates NBD is proud to play a leading role in increasing investor accessibility to UAE capital markets. The ability to subscribe to IPOs via Liv. complements its current proposition of providing an end-to-end digital experience and represents another key milestone in Emirates NBD’s ongoing commitment to create innovative solutions along with new opportunities for its customers.”

He added, “Liv. is incredibly popular among the digitally savvy population in the UAE, and its new IPO subscription service will not only provide the young generation of investors easy access to the nation’s capital markets, but also encourage a culture of investing at an early age. Through our digital-first approach, Emirates NBD is proud to be supporting the UAE’s vision of creating dynamic capital markets and achieving sustainable long-term economic growth.”

Previous Article

November 16, 2022

Treasury Prime announces partnership with Plaid

Read More
Next Article

November 17, 2022

Meydan Free Zone partners with Wio Bank to provide digital banking services to license holders

Read More








IBSi Daily News Analysis

March 22, 2024

Digital IPO

Industry experts stress modernization, sustainability, and AI as cornerstones for future of corporate banking, Finastra study shows

Read More

IBSi FinTech Journal

  • Most trusted FinTech journal since 1991
  • Digital monthly issue
  • 60+ pages of research, analysis, interviews, opinions, and rankings
  • Global coverage
Subscribe Now

Other Related News

Today

Sindhuja Microcredit secures $14.5m in Series C Funding round

Read More

Today

Pulsate joins the Jack Henry™ Vendor Integration Program

Read More

Today

Payop partners with Tink to add Pay by Bank in Europe

Read More

Related Reports

Sales League Table Report 2023
Know More
Global Digital Banking Vendor & Landscape Report Q4 2023
Know More
Wealth Management & Private Banking Systems Report Q4 2023
Know More
IBSi Spectrum Report: Supply Chain Finance Platforms Q4 2023
Know More
Treasury & Capital Markets Systems Report Q4 2023
Know More

IBSi Sales League Table

The industry acknowledged barometer of global banking technology vendor performance!
Get your copy now!
close-link
Get your copy now! IBSi Sales League Table 2023