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Klub announces the first close of its INR 2b financing fund

By Leandra Monteiro

December 14, 2021

  • 2 Billion
  • Aceler8
  • Asset Management

KlubKlub, one of India’s leading Revenue Based Financing (RBF) platforms, announced the first close of its new fund, Aceler8, to invest INR 2 billion in consumer and SaaS businesses.

Klub’s Aceler8, a SEBI registered Category II Alternative Investment Fund caters to growth-stage and late-stage D2C brands, recurring-revenue digital businesses, and SaaS companies. The fund can invest capital ranging from INR 5 million to INR 200 million to digital businesses for their marketing, inventory, and CAPEX spends.

Aceler8 is a community-backed fund with celebrities, family offices, international investors & tech founders coming together to support loved brands. The Fund’s Advisory Council includes unicorn founders like Naveen Tiwari, Founder & CEO, InMobi Group, and Vidit Aatrey, Co-Founder & CEO, Meesho. Dr. Apoorva Ranjan Sharma, Co-Founder, 9Unicorns, Mitesh Shah, Founder & CEO, Credence Family Office, and Ajay Candade, ex-Director KKR are also a part of the Advisory Council.

Anurakt Jain, Co-Founder & CEO, Klub said, “Klub is a tech-data platform enabling frictionless capital. Our Revenue Based Financing Fund, Aceler8, is a disruptive addition to our platform in-line with our mission to provide fast, flexible and scalable capital. Klub’s RBF is designed to be complementary to other capital sources for growing digital businesses.”

Klub has facilitated more than 250 investments in digital businesses so far and has a community of more than 5000 patrons’ investors. The company raised $20 million in one of the largest seed rounds and grew 20x this year.

The D2C segment in India is expected to grow at a CAGR of 25% from $44.6 billion in FY21 to $100 billion by FY25. Despite this growth, access to capital remains out of reach for most digital businesses. To solve this across digital businesses of all sizes Klub offers fast & flexible growth capital to digital businesses across all stages (early-stage, growth-stage & late stage).

A leading D2C apparel brand for millennials and India’s largest on-demand private driver service provider are among the first 5 companies to raise capital through Aceler8, Klub’s Revenue Based Financing Fund. The platform’s tech-data approach enables businesses to raise capital within 5 days through seamless integration with their existing data sources. The fund aims to turbocharge growth for nearly 50 growth-stage and late-stage digital businesses.

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