back Back

Klarna enters subscription market with the launch of Klarna Plus in the US

By Delisha Fernandes

January 25, 2024

  • AI-powered payments
  • Double rewards
  • In-store Payments

KlarnaKlarna, an AI powered payments network, has entered into the subscription service model with the launch of Klarna Plus, issued by WebBank, now available to eligible US consumers through the payment app for a monthly fee of $7.99.

Klarna Plus allows members to maximize their experience through access to a variety of features and offers, including waived service fees on its One Time Card product, double rewards points, and access to special deals with popular brands.

“Today marks an exciting milestone for us with the introduction of our first-ever premium subscription service, Klarna Plus,” said David Sandstrom, Chief Marketing Officer, Klarna. “Our research indicates that dedicated users are looking for an enhanced shopping experience through a subscription model. The new payment option addresses this demand, allowing us to deepen our engagement with 37 million loyal US consumers, while also further diversifying a portfolio of payment and shopping solutions.”

Available within the Klarna app, this new service builds on the innovative suite of payments and shopping services, offering a subscription model that brings even more value to loyal shoppers by giving members access to a variety of exclusive offers and deals.

The new payment option offers the following features at launch, with more coming soon:

  • Double rewards points – Collect double points (2 points for every $1 spent) on purchases with Klarna rewards club.
  • No service fees – Shop at any retailer outside Klarna’s network to split payments into four interest-free installments using Klarna’s One Time Card, with no added service fees. This exclusive benefit can save loyal consumers $12 each month.
  • Exclusive deals – Access special discounts at Nike, COACH, Macy’s, Instacart, and GOAT, totaling up to $30/month.

Previous Article

January 25, 2024

Qupital bags Series B2 funding to fuel market expansion and product offerings

Read More
Next Article

January 25, 2024

Impactsure’s SURE platform goes live on the Microsoft Azure Marketplace

Read More

IBSi Daily News Analysis

UK, Bank

July 12, 2024

AI-powered payments

Global securities lending revenue sees sharp 16% decline to $2.53bn in Q2 2024, study shows

Read More

IBSi FinTech Journal

  • Most trusted FinTech journal since 1991
  • Digital monthly issue
  • 60+ pages of research, analysis, interviews, opinions, and rankings
  • Global coverage
Subscribe Now

Other Related News

July 12, 2024

Nuvei and Mastercard team to enable crypto to fiat conversion

Read More

July 12, 2024

Payset and ClearBank partner for local and cross-border payments

Read More

July 12, 2024

Network International launches Business Payment Solutions with Mastercard

Read More

Related Reports

Sales League Table Report 2024
Know More
Global Digital Banking Vendor & Landscape Report Q2 2024
Know More
Wealth Management & Private Banking Systems Report Q2 2024
Know More
IBSi Spectrum Report: Supply Chain Finance Platforms Q4 2023
Know More
Treasury & Capital Markets Systems Report Q1 2024
Know More

IBSi Sales League Table

The industry acknowledged barometer of global banking technology vendor performance!
Get your copy now!
Get your copy now! IBSi Sales League Table 2024