J.P. Morgan Payments unveils Tap to Pay on IPhone for merchants

By Delisha Fernandes

J.P. Morgan Payments has launched Tap to Pay on iPhone for its merchant clients in the US. The solution allows merchants to accept contactless payments using their iPhones, without the need for a dedicated payment card reader or additional hardware.

Using only an iPhone, merchants can now accept contactless payments without a physical terminal. The result is a differentiated payment experience where merchants and their customers can engage and pay anywhere with Wi-Fi or cellular service, resulting in a quick and seamless checkout experience. The solution allows merchants to accept payments anywhere in-store or on the move.

Takis Georgakopoulos, Global Head of Payments J.P. Morgan, said, “Today’s announcement marks a critical moment in time for the evolution of our business. Enhancing the ability for consumers to pay with their preferred payment method is part of our broader, customer-centric approach to simplify omnichannel payment acceptance for our merchant clients. As consumer payment needs continue to rapidly evolve, this is a significant demonstration of our ability to innovate at scale to support our merchant clients through this ongoing transformation.”

Sephora is the first J.P. Morgan Payments client to enable Tap to Pay on iPhone, which is currently rolling out across all US freestanding stores. With Tap to Pay on iPhone, Sephora’s Beauty Advisors can accept contactless credit and debit cards, Apple Pay, and other digital wallets anywhere in the store simply by using their iPhone and the mobile Point of Sale App – no additional hardware needed, regardless of the purchase amount.

Stefan Jensen, Vice President, Treasurer at Sephora, said, “We are excited to partner with J.P. Morgan Payments to deliver Tap to Pay on iPhone and continue to bring innovative payment solutions to the Sephora shopping journey. Sephora operates with a customer-first mindset, and our goal is to provide an elevated shopping experience in all the ways that our beauty community chooses to shop with us.”