Helix and Ubiquity partner to deliver customer experience for embedded finance

By Edlyn Cardoza

Helix by Q2, a cloud-native core purpose-built for embedded finance, has announced a partnership with Ubiquity, a business process outsourcer (BPO) for FinTechs and specialised support services and private companies in the U.S. With the Ubiquity partnership, Helix now offers managed services to help customers deliver enhanced user experiences within the Helix admin, through a proprietary two-way administrative console and streamlined transaction dispute management system. As a result, FinTech companies and consumer brands can now create brand-specific customer service experiences without having to staff and maintain a managed services team internally.

“To make finance human, it is critical to provide embedded banking that is personalised and tailored for each individual,” said Ahon Sarkar, general manager of Helix. “We are thrilled to partner with Ubiquity to empower fintech and leading consumer brands to deliver exceptional outsourced customer service experiences. This partnership brings a personalised approach to customer service leveraging Helix’s existing administrative console and dispute platform.”

Helix serves over 12 million users nationwide and processes over $20 billion in transactions annually. It offers the building blocks of banking – accounts, cards, payments, data and controls, administrative tools, and monetisation solutions – all in one place, making it easier for innovative companies to embed personalised financial experiences within their applications.

“Ubiquity and Helix are of a single mind when it comes to supporting innovative financial services with both advanced technologies and the human touch,” said Sagar Rajgopal, COO and co-founder at Ubiquity. “The Helix platform is exceptional at leveraging data analytics at every level, from frontline fraud detection to front-office administration. We are excited to combine our primary areas of expertise to deliver exceptional customer experiences.”