HDFC Bank rolls out co-branded credit card with Swiggy
By Gloria Mathias
HDFC Bank, a private bank, and Swiggy, an India-based on-demand convenience platform, have launched the Swiggy HDFC Bank co-branded credit card.
The new co-branded credit card of Swiggy will be hosted on Mastercard’s payment network. The credit card will provide cardholders rewards and benefits across various online platforms, including Swiggy.
The partnership emphasizes Swiggy’s commitment to providing exceptional convenience and value to users. The credit card users will be able to unlock a wide range of benefits, including a 10% cashback on Swiggy spending across food delivery, quick commerce grocery delivery, dining out, and more.
The cardholders will receive a rewarding 5% cashback on shopping across a multitude of platforms including leading e-commerce platforms such as Amazon, Flipkart, Myntra, Nykaa, Ola, Uber, PharmEasy, NetMeds, BookMyShow, and many more. This benefit of an additional 5% cashback will also apply to branded websites like Nike, H&M, Adidas, Zara etc. Customers will also get 1% back on other spending.
The cardholders will enjoy a complimentary 3-month Swiggy One membership program offering benefits across food, grocery, dining out, and pick-up and drop services.
Rahul Bothra, Chief Financial Officer, Swiggy said, “We recognize that modern-day consumers actively seek rewards, offers, and cashback programs that add value to their spending. Keeping this in mind, we have launched this all-encompassing card in partnership with HDFC Bank and Mastercard, making everyday shopping moments across various categories more rewarding and convenient.”
In addition to earning cashback on everyday purchases, Swiggy HDFC cardholders will also enjoy World Tier Mastercard benefits such as free stay and dine, complimentary loyalty memberships, and more, enhancing the overall experience.
“Dining and Grocery are at the core of customer’s daily needs, and with this strategic collaboration, we offer the convenience of both categories bundled with great value. The cardholders will be able to enjoy exclusive deals and unparalleled convenience on an array of products and services. We look forward to welcoming our customers to enjoy the unique privileges of the card,” noted Parag Rao, Country Head of Payment Business, Consumer Finance, Technology and Digital Banking, HDFC Bank.
IBSi FinTech Journal
- Most trusted FinTech journal since 1991
- Digital monthly issue
- 60+ pages of research, analysis, interviews, opinions, and rankings
- Global coverage
Other Related News
December 05, 2024