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Guiide raises investment to boost pension offerings

By Megha Bhattacharya

April 27, 2021

  • Guiide
  • UK

Scottish FinTech Guiide announced that it has received a further round of investment, enabling it to develop new features on its existing consumer platform. These include greater integration and tailoring with partner providers, real-time fund value information, plan tracking and monitoring along with more accurate unique charging comparisons. It will also support wider initiatives to solve specific issues for defined benefit members.

Guiide’s founder and actuary Kevin Hollister revealed, “We had reached out to a number of parties around integration with other technology systems, and we were particularly pleased that a number of those we spoke to have now chosen to invest personally in Guiide. With some of our new investors having highly relevant, industry-specific experience of pension technology in this area, this was especially valuable, given the specialist insight and advice they could provide us with, along with the actual funding”.

FinTech Guiide provides free retirement guidance by creating tax-efficient, customised retirement plans from very limited personal details provided by the user. This allows users to get the most value from their pension pots and long term savings as well as reduce the risk of running out of money in retirement.

“This investment enables us to widen our scope further, improve our existing consumer offering and provide further integration to any partners seeking to assist their customers or members in individual and mastertrust DC schemes as well as those with legacy defined benefit schemes.”

“As ever we hope we can provide our technology free to those who want to make their own retirement plan via our site, or by working directly with pension schemes to provide tailored specific assistance to support their members”.

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