GoDaddy, Worldpay from FIS partner to launch Commerce 360 for SMEs

By Gloria Methri

GoDaddy and Worldpay from FIS have teamed up to launch Commerce 360, an omnichannel solution tailored to the needs of small businesses. The partnership aims to provide small businesses with an easy-to-use portal to manage their website, inventory, and marketing efforts.

Commerce 360 is an omnichannel solution that allows small businesses to accept payments in any channel. With a custom, curated website and merchant dashboard, small retailers will be able to sell (on the go) at events through online marketplaces, as well as through social media.

“Small businesses serve as the cornerstones of our communities and the engine that powers our economy,” said Christina Wagner, SVP, Worldpay Global Small Business Solutions, FIS. “It is our passion and purpose to enable businesses to thrive by providing holistic solutions and evolving beyond payments. Our Commerce 360 solution helps small business owners sell more in-store, online, and anywhere in between while giving them real-time insights that help create superior customer experiences.”

“GoDaddy built our omnicommerce solution to be the easiest and most powerful way for small businesses to take advantage of the latest technology online and in-person,” said Prashant Nedungadi, Vice President, Commerce for Partners at GoDaddy. “Launching Commerce 360 with Worldpay from FIS and having them join the GoDaddy Global Commerce Partner Program, enables small businesses all over the U.S. to keep their existing bank relationships while taking advantage of the latest technology.”

The partnership combines GoDaddy’s omnicommerce solutions with one of the world’s largest payment acquirers in Worldpay from FIS. GoDaddy’s solutions will now be accessible to more merchants through Worldpay’s large network of merchants and financial institutions. Further, Worldpay will be able to provide additional smart point-of-sale and eCommerce products to its small-and medium-sized clients.