FLEX and Glia partner to bolster member service for credit unions

By Pavithra R

FLEX, a leader in the credit union core data processing space, has partnered with Glia Technologies, a leading digital customer service provider. The partnership allows FLEX credit union clients to take a digital-first approach to member service.

“In an ever-increasing digital landscape, member preferences have evolved. Conventional telephone and web services are no longer enough in solving the member experience equation. We recognize that CoBrowsing provides valuable, visual ‘observation’ allowing credit unions to ‘show’ members not just ‘tell’ them. We are excited about this partnership and how it will translate to increased member satisfaction for our credit union customers,” said FLEX CMO, Preston Packer. 

By leveraging Glia’s communication and collaboration platform, FLEX CU expect to meet its members’ needs and communicate with them through whichever methods they prefer, including messaging, video banking, and voice and guide them using CoBrowsing. Glia’s CoBrowsing capabilities will empower member service representatives to seamlessly view and co-pilot members’ on-screen experiences to minimize effort and increase successful outcomes.

“Leading credit unions recognize the need to modernize member service, offering five-star experiences that are personalized and convenient within the digital domain. Through this partnership, FLEX credit unions will be able to deliver better, more efficient member support and guidance, eliminating the need for members to engage in cumbersome channel switches ever again. We are proud to partner with providers like FLEX that understand the future of service is digital,” said Dan Michaeli, CEO and co-founder, Glia.

Founded in 2012, Glia enables companies to deliver an in-person customer experience online. The company’s help businesses reinvent how they support customers in a digital world. Its clients include customer-focused financial institutions like banks, credit unions, and insurance companies.

FLEX offers advanced core technology to credit unions, including built-in support and single-point access to eDocuments, cards, lending with auto decisioning & eSignatures, Internet banking, mobile banking, check-21,remote deposit, document management and overdraft privilege. The CU serves over 250 credit unions in 46 states, including Alaska, Hawaii, and the Eastern Caribbean.