Fixed rebrands as Fixed Invest, a digital platform for FD investments

By Gloria Mathias

Indian FinTech startup Fixed has announced the official launch of Fixed Invest, a dedicated platform for hassle-free investment in fixed deposits (FDs) for Indian investors.

The platform assures users a convenient experience of opening a fixed deposit within three minutes through a seamless paperless process. Prospective investors can log onto the Fixed Invest platform to browse through a range of FD options by banks and corporates. They can choose an FD and even compare it with their existing bank deposits. Once chosen, investors can quickly complete the online KYC process on the platform and start an investment right away.

“Fixed deposits are one of the safest and most popular avenues of investment. Yet access to it is limited to one’s own bank only. We have unlocked and simplified the process so that investors can search, compare, invest, and track FDs on a single platform across banks and corporates,” said Akshar Shah, Founder of Fixed.

Shah launched Fixed in 2023 as a reliable online platform that provides investors with access to fixed-income options. The platform aims to be a one-stop shop for retail investors looking for low-risk investment options. Earlier the invest-tech platform had launched BetterFDTM on WhatsApp where investors could find options for FDs with higher interest rates than their own banks and invest in them directly on the issuer’s websites.

While Fixed Invest facilitates the user to book the FD across any issuer, without the need to open a new bank account with the issuer, the money flows directly to the issuer from the user’s bank account, making Fixed Invest a safe and reliable platform. Along with this, Fixed Invest is the first and only platform to give back to users when they book an FD through the platform, up to 0.30% of the amount invested on select deposits.

Currently, FD options from five issuers are available on the platform: AU Small Finance Bank, Fincare Small Finance Bank, Bajaj Finserv, Shriram Finance and Mahindra Finance, making it the largest player in the segment so far.