Kiya.ai expands in the Middle East with AFS partnership

By Delisha Fernandes

Kiya.ai, an India-based FinTech company, has expanded its global presence across the Middle East and Africa region through a strategic partnership with Arab Financial Services (AFS).

This collaboration marks a significant milestone for both entities as they join forces to enhance the technological landscape of the banking and financial services industry in the Middle East and Africa. Through this partnership, AFS’s diverse products and solutions portfolio will be further enhanced with Kiya.ai’s deep domain expertise and new-age banking technologies which include Core Banking, Digital Banking, Internet Banking, electronic Customer Onboarding (eCO) and Trade Finance solutions.

Amit Sharma, President – Products, Kiya.ai, said, “We are delighted and proud to announce a partnership between Kiya.ai and Arab Financial Services (AFS), which expands our addressable market and opens new opportunities for growth in the Middle East and Africa regions. This strategic partnership is more than just a collaboration; it’s a catalyst for growth, efficiency, and excellence. Our cutting-edge solutions and deep knowledge of global market practices and regulations coupled with expertise in modern architectures have enabled us to be the trusted partner for the region’s prominent fintech enabler. ”

AFS is the Middle East and Africa region’s leading digital payment solutions provider and FinTech enabler. These span debit, credit, and Islamic card processing, merchant acquiring, FinTech, and a suite of value-added services. Its dedication to innovation has positioned AFS as a driving market force delivering a rich portfolio of payment solutions including its Open Banking hub, popular digital mobile wallets, market-leading merchant acquiring services, Bahrain’s leading digital payroll solution, global contact centers and more.

Samer Soliman, Chief Executive Officer, Arab Financial Services, said, “AFS is honoured to lead the technological transformation in pioneering the expansion of technology within the financial sector. We are committed to supporting our many banking clients and partners and always keeping them ahead of the region’s rapid digital progress. Our partnership with Kiya.ai adds value to AFS’s diverse digital payments production and solution portfolio. This further highlights our commitment to augmenting our bank clients’ offerings, and expanding our spectrum of customer-centric solutions.”