EBANX enters India to leverage digital payments & commerce markets
By Gloria Mathias
EBANX has announced the expansion of its operations to India, adding a new region to its portfolio that already reaches 18 countries in Latin America and Africa.
With its technological and financial solutions, EBANX will enable global merchants to offer their Indian customers the most used local payment methods, starting with the local real-time payments system UPI (Unified Payments Interface) and cards, enabling businesses and people to thrive in the digital commerce space in India.
After growing its footprint to 15 Latin American countries for over a decade and recently 3 African countries, EBANX is moving forward with its global expansion on the Asian continent and is committed to leveraging this opportunity. By expanding its operations to India, EBANX aims to bridge the gap between global businesses and Indian customers, enabling secure, convenient, and localized payment experiences across industry verticals like SaaS, Digital Gaming, social media, Digital Ads, Streaming, and Online Retail.
As the company continues its mission of expanding into rising markets, this strategic move reinforces EBANX’s commitment to empowering businesses, customers, and entire ecosystems worldwide.
“India is such a powerful market for global digital commerce. The country saw its digital payments grow four times over the last six years, solidifying a very diverse, customer-centric payments landscape that has access at its core. We are excited to expand our operations into India, bringing our expertise in connecting rising economies and global brands but, most importantly, having the opportunity to be a part of the acceleration that is taking place in the country,” said João Del Valle, CEO and Co-founder of EBANX.
UPI is a technology that combines multiple banking services, smooth fund routing, and merchant payments into a single online commerce checkout flow. UPI has emerged as a popular real-time payment system in India, allowing individuals to make instant and secure smartphone transactions.
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